UI/UX Designer

About This Role

Ecofamilies – Vacancy Announcement

UK Standard Job Specification: UI/UX Designer

About Ecofamilies

Ecofamilies (www.ecofamilies.co.uk) a UK based innovative digital platform designed to redefine the relationship between consumers and merchants, with a strong focus on emerging economies across Asia and the Gulf region, followed by expansion into African, European and all other regions in the world.

The first and largest family marketplace, Ecofamilies is introducing as an advanced and super cashback platform, we enable users to earn instant cashback and performance-based rewards on everyday transactions, while empowering businesses with integrated marketing, customer engagement, and growth solutions.

By combining financial incentives with smart digital advertising solutions, EcoFamilies creates a dynamic ecosystem where both users and merchants’ benefit, collaborate, and grow together.

Our platform is thoughtfully designed for young professionals, middle-income earners, and growing households. We reward families for purchases they already make, transforming everyday spending into structured savings that support meaningful life goals such as education, housing, travel, and emergency funds. With Eco Families, every transaction becomes a step toward a secure and financially stable future.

We specifically serve individuals and families who often find their income stretched before the end of the month, those seeking smarter ways to manage expenses without compromising their quality of life, we give relief the nation to overcome inflation gap which eats their income unknowingly.

Role Purpose

We are seeking a talented UI/UX Designer to own the end-to-end user experience of the Ecofamilies digital platform. In this role, you will champion the user, turning complex platform dynamics—such as multi-vendor checkout loops, interactive parenting forums, and extensive local directories—into beautiful, intuitive, and highly engaging digital experiences. You will work closely with product managers and engineers to build a seamless responsive web and mobile layout that drives growth and brand loyalty.

Key Responsibilities

• User Research & Synthesis: Conduct continuous user research, usability testing, and data analysis to uncover insights and translate them into actionable UX improvements.
• Wireframing & Prototyping: Design detailed wireframes, user flows, journey maps, and high-fidelity interactive prototypes using industry-standard design tools.
• Visual & UI Design: Craft modern, clean, and pixel-perfect user interfaces that align with the Ecofamilies green brand guidelines while ensuring responsive excellence across desktop, tablet, and mobile browsers.
• E-commerce & Conversion Optimization: Streamline our multi-vendor marketplace checkout flows, registration pathways, and commercial directories to minimize user friction and boost conversion rates (CRO).
• Design System Ownership: Build, scale, and maintain a robust, component-based digital design system in Figma to ensure visual consistency and smooth asset handoff to development pods.
• Cross-Functional Collaboration: Collaborate closely with Product Managers, Marketing Managers, and Backend Developers to ensure technical feasibility, clear specifications, and timely delivery of features.
• Accessibility & Compliance: Ensure all user interface layouts comply thoroughly with Web Content Accessibility Guidelines (WCAG 2.1 AA) and adhere securely to UK GDPR privacy-by-design standards.

What You'll Do

Candidate Requirements & Core Competencies

• Experience: Minimum 3+ years of professional UI/UX design experience, ideally within a B2C digital platform, e-commerce marketplace, or community network.
• Tooling Portfolio: Mastery of Figma (advanced components, auto-layout, prototyping) and familiarity with secondary tools such as Miro, Adobe Creative Suite, or Hotjar.
• User-Centric Methodology: Proven track record of applying structural user research, heuristic evaluations, and data metrics (GA4, session recordings) to justify design decisions.
• Technical Baseline: Strong conceptual understanding of HTML5, CSS3, and responsive front-end frameworks to facilitate clean handoffs and bridge gaps with engineers.
• Communication: Exceptional presentation skills to vocalize complex design patterns, user flows, and rationale clearly to cross-functional stakeholders.
• Portfolio: A comprehensive design portfolio demonstrating structural case studies, analytical UX flows, wireframe ideation, and polished UI delivery is mandatory.

Requirements

Candidate Requirements & Core Competencies

• Experience: Minimum 3+ years of professional UI/UX design experience, ideally within a B2C digital platform, e-commerce marketplace, or community network.
• Tooling Portfolio: Mastery of Figma (advanced components, auto-layout, prototyping) and familiarity with secondary tools such as Miro, Adobe Creative Suite, or Hotjar.
• User-Centric Methodology: Proven track record of applying structural user research, heuristic evaluations, and data metrics (GA4, session recordings) to justify design decisions.
• Technical Baseline: Strong conceptual understanding of HTML5, CSS3, and responsive front-end frameworks to facilitate clean handoffs and bridge gaps with engineers.
• Communication: Exceptional presentation skills to vocalize complex design patterns, user flows, and rationale clearly to cross-functional stakeholders.
• Portfolio: A comprehensive design portfolio demonstrating structural case studies, analytical UX flows, wireframe ideation, and polished UI delivery is mandatory.

Benefits & Compensation Framework

• Flexible Framework: Standard UK hybrid work setup with a combination of remote autonomy and collaborative office sessions.
• Annual Leave Allowance: 28 days of statutory annual leave (inclusive of UK Bank Holidays) plus additional sustainable volunteer days.
• Workplace Pension Plan: Auto-enrolment scheme with competitive employer matching contributions in compliance with UK pension regulations.
• Equipment & Creative Stack: Brand-new MacBook Pro, external layout monitor, and full software subscriptions to Figma Professional and creative design suites.
• Professional Development: Structured annual learning stipend for UX design academies, global design conferences, and specialized certifications.

How to Apply

Please submit your detailed curriculum vitae (CV) and a brief summary or portfolio link showcasing relevant machine learning models or digital platform personalization integrations you have deployed directly via our website portal or apply to careers@ecofamilies.co.uk

Equal Opportunities & Diversity Statement

Ecofamilies is committed to creating a diverse, inclusive, and equitable working environment. All qualified UK applicants will receive equal consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status, completely aligned with the UK Equality Act 2010.